Archive for July, 2008

The Big Unveil – Manchester Digital’s New Marque

Tuesday, July 15th, 2008

Manchester Digital, a trade association for the North West’s digital sector unveiled its new identity on 8 July, at their Summer BBQ in Dukes 92 in Castlefield.

With a brand positioning strategy written by The Savvy Partnership and the new marque created by strategic partner and award winning brand and digital agency, Fudge. The new identity dubbed ‘Hello World’, draws its influence from basic programming language and encompasses exactly what the platform has delivered – a ‘window on the world’.
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Manchester Digital Sector Survey

Tuesday, July 15th, 2008

The Manchester Digital Development Agency (MDDA), in partnership with Manchester Digital, the independent trade association for the regions thriving digital industry, has commissioned leading Manchester marketing agency The Savvy Partnership, to carry out a survey into the Digital Sector in Manchester and the North West region.

The aim of the two phase survey is to help Manchester Digital and the MDDA gain a better understanding of the digital sector and its needs in order to more effectively inform, influence, advocate and promote the best interests of the regions digital businesses.. Participants will be invited to complete a short online survey about their particular business and any issues they might currently be facing as a digital company.

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