Food is from Simon Rogan with input from Ben. Where possible, all ingredients will be organic with regular deliveries from Simon’s very own Howbarrow Farm which nestles in the hills of Cartmel Valley in the Lake District. Simon comments “This will enable us to use some of the more unusual herbs and flowers that don’t often make it on to the plates of London restaurants.”

Roganic will have a real neighborhood feel about it with no airs and graces to the service. It will however be professional and friendly – a trademark of all Simon’s restaurants.  For those L’enclume fans based in the South of England, now is the chance to sample the joys of Simon’s food a little closer to home.

Anyone wishing to make a reservation should call 0207 486 0380 or email the restaurant on info@roganic.co.uk Please note that for the first two weeks they will be running a ‘soft opening’ up to and including Saturday 9^th July.

We were appointed to write and implement an integrated marketing strategy for the business which would require us to manage a name change and re-brand, support the company’s move into retail sales, as well as help increase regional name awareness and market penetration across a number of market sectors for their contract range of kitchens. Working with a family owned and run business that has never actively engaged in marketing previously, offers its own unique challenges and opportunities. The satisfaction however when everything comes together is incredibly rewarding.

Last month saw the start of the roll out of the marketing plan, with the launch of the new trading style and branding, the opening of Uno Kitchens new management offices and retail showroom in Cheadle Hulme, as well as the first phase of an ongoing DM, PR and advertising campaign to help raise brand awareness within the social housing sector. Work is also about to start on developing separate consumer and B2B websites to replace their existing online presence which will be supported by an online marketing campaign that will include SEO, PPC and social media. As we move through the summer further elements of the marketing plan will be rolled out on a phased basis to include events, sponsorship and email marketing.

Marketing messages on your own websites or other non-paid-for space under your control including social networking sites such as Facebook, LinkedIn and Twitter regardless of sector, type or size of organisation will be monitored by the ASA to ensure that all advertising is legal, decent, honest and truthful.

For help or advice with your own online Marketing Communications, please feel free to contact us on
0161 834 6729.

Complete information on the new regulations and on the ASA can be found by clicking here.

As part of the events taking place to mark this occasion, a cast and crew of local Manchester women are staging The Vagina Monologues a powerful and liberating play by American Eve Ensler.

This will be the biggest, cause driven event taking place in Manchester – at the amazing Great Hall in Manchester’s Town Hall. It promises to be inspiring night out with equal measure of tears and laughter.  Every penny raised will go to helping local women surviving or fleeing from domestic abuse and 10% will be donated to the V Day campaign to support global projects.

And Savvy Director Helen Freeborough is one of the women taking part!

With celebrity Jill Halfpenny is the host for the evening and BBC NW’s Ranvir Singh leading the high profile debate taking place after the performance, this is an event not to be missed.

Please support this event and book your tickets here: www.birdhousefund.org.  Tickets start from £20 and VIP tables also available. Performance starts at 7pm.

Over the last seven years Savvy has kept true to its original ethos as David comments “With Savvy I was never interested in empire building, instead Savvy was set up simply as a vehicle to enable me to work with people I liked and get involved in interesting and challenging projects. Manchester is probably the best place in the UK to do this and over the years we’ve had the opportunity to work with a diverse range of exciting brands and projects – keeping things fresh and incredibly interesting for myself and the team.”

David’s business partner, Helen Freeborough says “Savvy has enjoyed its best start to any year to date with new account wins in December and January. Although trading conditions are obviously still very difficult for businesses in the region, many who cut back on their marketing activity at the beginning of the recession are now realising they still have products and services to sell and this has let to a steady increase in enquiries for outsourced marketing support.”

Following the company’s re-brand scheduled for February 2011, Savvy will work with JC Kitchens to help increase its regional brand awareness and market penetration as part of a wider marketing strategy.

In Conversation with…is an informal, on the couch style of interview, a TV programme for the web, which is streamed live and interactive, as viewers can ask questions during the show.  It’s a conversation with business people, covering a wide range of topics and really useful tools and insights from the great and the good of the Manchester business world.

Designed as a live webcast of 30 minutes, Lewis is going to talk us through a selection of topics and questions, which will hopefully demonstrate our approach, thoughts and ideas across different areas of marketing.  Having watched the series to date, featuring well-known figures from the business community in Manchester, we know that the end result can be really positive, providing a showcase for the guest business and an opportunity to talk about the business world in which you operate as well as share your views and ideas.

We have decided that as we’re a partnership, we’re both going to be interviewed by Lewis. So if you have half an hour to spare, please do make a note in your diary for Tuesday 30^th November 3pm and you can watch us live on air. But don’t worry if you miss it because after the day the video will be available to view on our website.

For more information on In Conversation With… go to www.littleorchardprods.co.uk

Update: To see the recorded video, please view the embedded YouTube clip below. To avoid having to watch a series of unrelated adverts please start at + 3 minutes.

Working with their Managing Director Kath Doran and Spectrum’s senior management team, Savvy is managing the development of the company’s internal Communications strategy.

Recent winners of the IPIA ‘Best Trade Manufacturer’ Award, Spectrum Plastics have seen significant growth in sales over recent years and as a result are now implementing a series of upgrades to internal systems and processes in line with the company’s expansion and diversification.

Kath Doran comments “we’re very happy to be working with The Savvy Partnership because of their experience in developing internal communication strategies. We particular like their hands on approach to understanding our needs as a business and to getting buy in from all departments and staff. Everyone is very much looking forward to the results of their work.”

Savvy’s David Adams says “it’s great to have the opportunity to work with a market leader like Spectrum Plastics. We’re very much enjoying working through the many challenges to communication created when you have so many specialist departments working together to deliver a world class product.”

More information on Spectrum Plastics, their range of award winning products and services can be found at www.spectrumplastics.co.uk

Savvy’s David Adams has recently enrolled in a Management Development programme at the University of Salford. The ten month Leading Enterprise and Development (LEAD) programme was developed in the North West for SME owner-mangers and equips them with additional skills and ability to run and grow a successful business.

The LEAD programme was originally piloted by Lancaster University School (LUMS) and since inception in 2004 over 250 businesses have benefited from this programme. The university has business-focused programmes that are geared to SME’s needs and goals and offer practical solutions to overcoming barriers to growth.

The LEAD programme participants have a proven track record of delivering improved business performance, with 90% of pilot delegates saying they had witnessed an average £200,000 increase in turnover, with a similarly impressive rise in profit growth. Some have expanded into new markets, whilst others have used the lessons and experiences to become more profitable.

David comments, “The programme takes a very integrated approach and focuses on dual needs – those of my business as well as my personal development by giving practical hands on help and advice, one-to-one coaching, active learning, sharing with and learning from peers, as well as from other successful businesses through a range of ‘topic specific’ master classes.

Although quite demanding at times, three months into the programme I can already see the benefit and impact of what I have experienced and learnt.”

For more information go to http://www.business.salford.ac.uk/LEAD/

Throughout the year, business partners Helen Freeborough and David Adams who each elected a charity which was close to their heart, are going to undertake a series of fundraising events to help raise money for their chose charity.

One of the first activities the pair will be undertaking is the famous Morecambe Cross Bay Walk. David and Helen, who both grew up on the shores of Morecambe Bay, have decided that during the summer months they will undertake the walk a 9 mile walk across the treacherous quick sands and three Rivers of the Bay.  

Both completed the walk as children and are looking forward to repeating the experience. “Standing in the middle of Morecambe Bay looking at the hills of the Lake District is quite simply awesome.” commented Helen. “We’re hoping to get friends and family to join us on what should be a memorable day out and raise as much money as possible”.

In addition to this, Helen, now a qualified Manchester Green Badge Tour Guide is planning on donating the fees from one of her Manchester Guided Walks to her chosen charity The Princess Royal Trust for Carers.

David who in his early years spent 14 years serving with the 4^th Battalion The King’s Own Royal Border Regiment, has chosen to support ‘Help for Heroes’, an organisation formed to help those who have been wounded in Britain’s current conflicts. David says “historically successive British Governments have not been particularly good at supporting those men and women injured following an armed conflict. Although things are improving, given both the age and numbers of personnel returning to the UK with in many instances horrendous mental and physical injuries, I believe they need and deserve all the help they can get.”

Helen has chosen to support the Princess Royal Trust for Carers, a charity she has been associated with for over 15 years. THE PRTC provide information and support for Carers of all ages through a network of Carers Centres in the UK.

“Throughout all the years I have been involved with the PRTC the one fact that comes back to me time and again is that Caring knows no bounds. There is no discrimination because anyone can find themselves taking on a caring role. It doesn’t matter where you come from, whether you are male or female, young or old. I’ve met children looking after parents and struggling with schoolwork through to a 70 year old looking after a partner with Alzheimer’s. Carers rarely complain, they simply get on with it but therefore need help before they reach crisis point”.

There are 6 million carers in the UK today and with an ageing population and people with learning disabilities and illnesses living longer, it’s expected that within 10 years there will be 13 million carers throughout the UK.

For more information on both these charities please visit:

www.carers.org

www.helpforheroes.org.uk

Related Reading:
FirstLine Digital Raises Funds for Help for Heroes